For any business seeking success, creating a positive workplace culture should be top of the priority list. The impact of the COVID-19 pandemic has changed the dynamics of workplace culture, with employers having to re-evaluate how they continue to ensure a positive workplace environment.
Collaborative team culture is vital to PG Paper’s success, with our company values playing a crucial role in getting us to where we are today:
- Accountability
- Integrity
- Environmental Sustainability
- Entrepreneurial
- Social & Ethical Responsibility
We strive to instil these values into our daily work and aim to establish a positive ethos throughout our entire team.
Organisational culture is often referred to as an important factor in any successful business, but what makes it so crucial?
Importance of developing a strong organisational culture
Many experts believe that establishing a positive culture within your organisation separates successful companies from the unsuccessful, with a good workplace culture enhancing employee engagement and willingness to work.
A strong workplace culture is also associated with increased productivity, focus and greater engagement from employees, leading to business success. It is estimated that 92% of leaders from successful companies believe that workplace culture and financial performance are closely related.
In today’s day and age, employees are seeking more than just good company benefits. People are now looking to work for organisations with values that align with their own, which can be beneficial in developing employee advocacy, job satisfaction and retainment of staff. In addition, people also want to work in an environment where they feel they are valued and respected. It is more important than ever for businesses to communicate a clear company culture to their workforce, and without this, companies will see decreased output and motivation throughout their team.
3 Ways to Build a Positive Workplace Culture
Strong Leadership
Effective leadership is one of the most important factors in creating a positive company culture. A leader within the workplace can be any individual, with those setting the tone of the overall organisational culture.
Effective leaders are the ones who connect with their employees on a personal level, which in turn helps establish trust across the workforce. It is estimated that 79% of individuals leave their jobs due to feeling unappreciated, therefore it is vital leaders make a conscious effort to create a healthy working environment throughout their organisation.
Here at PG Paper, a strong workplace culture has been developed through the focus, drive and supportive leadership from our joint CEOs, Poonam and Puneet Gupta. Both are aware of the importance of providing flexibility when required to support the team in terms of career progression and personal development.
Creating a Sense of Purpose
It is becoming more apparent, especially among millennials, that people want to work for a company where they feel valued and respected. Individuals want to feel like they are part of a bigger picture, where they feel like they are contributing to the overall company goals.
Leaders and managers are responsible for inspiring a sense of purpose among their employees. At PG Paper, our purpose-led strategy is at the core of how we work as a business. Our CEO Puneet said:
“For me, PG Paper’s purpose is what connect the head with the heart. And by that, I mean serving our international customer base by understanding their needs – without losing sight of our environmental responsibilities and ethical core. It’s also about giving back, and this extends to our PG team, our local community and supporting charitable causes.”
Diversity & Inclusivity
A diverse and inclusive workforce is important to organisational success, as it brings different viewpoints and opinions to the table when making important decisions. For an organisation to be fully inclusive and diverse, it is not enough to hire people of different gender, race, nationality or culture. Companies must ensure all employees feel comfortable within their working environment and can fully express themselves. Businesses who focus on diversity and inclusivity to create a positive workplace culture can greatly benefit, as more than 3 in 4 job seekers care about diversity when deciding on their next role.
Our CEO, Poonam, believes that having a diverse team and inclusive working environment is vital for any business to be successful. Poonam said:
“Our team consists of people from all different backgrounds and cultures, with each individual adding value. I truly believe that this is a vital aspect for any business to be successful.”
Learn more about the importance of creating a strong workplace culture.