Global demand for sustainable solutions is increasing. The kraft paper and packaging industries are at the forefront of new developments, and experts predict that the conversation about adding more recyclable materials in the Middle East and Africa will increase. With major industry exhibitions such as Paperworld Middle East on the horizon, we can see the impact of this demand in many ways.
Learn more about how the increase for kraft is changing the paper market below.
Paperworld Middle East
Paperworld Middle East returns for its 13th edition at the Dubai World Trade Centre in the UAE.
As the biggest exhibition of its kind in the region returns for 2024, the event is said to be a “melting pot” of global solutions with 10,000+ visitors, 500+ exhibitors coming together from 100+ countries. The show also features a multitude of conferences and interactive shows from vendors all around the globe.
Whether you are looking to discover something new or to gain industry insights, attending this show is highly beneficial to any business or project. From being able to connect with multiple vendors across the globe to learning about new industry innovations, there is something for everyone.
Our business development team will be in attendance once again, ready to engage in industry insights and developments. You can arrange an appointment with any of our attending team by emailing info@pgpaper.com or using our contact form.
Past Exhibitions
Attending exhibitions is vital for the PG Paper team in order to be part of the latest innovations within the paper, pulp and packaging industries. For the past few years, the team have been in attendance at Paperworld Middle East expo in Dubai. In 2022, Charles Peter and Amanda Morrison from our Business Development Team attended. The following year, Charles returned with Puneet Gupta OBE and joint CEO to PG Paper.
For this year’s edition, Charles will be attending alongside Yasmina Raouf, International Business Development Executive.
Yasmina expressed her enthusiasm for this year’s event:
Attending PME Exhibition is a gateway to first-hand insights and invaluable business connections—it’s where innovation meets opportunity and businesses can thrive together. – Yasmina Raouf International Business Development Executive
New Kraft and Packaging Section
This year’s addition makes news as they introduce a brand-new Kraft and Packaging Section into the programme.
As increasing demand for sustainable materials in the packaging industry comes to the forefront, the new section is set to feature a diverse range of kraft papers, sustainable packaging materials as well as cutting-edge printing technologies. These latest innovations aim to provide exceptional quality all whilst minimising environmental impact.
Rise of Kraft
Kraft paper is widely used in the packaging industry due to its versatility, recyclability and cost-effectiveness. It is also popular because of it’s biodegradable properties making it easily recyclable.
According to research from Mordor Intelligence “The Kraft and Packaging sectors in the Middle East and Africa will reach US$10.6 billion by 2025.” This number reflects significant growth within the kraft material sector and MEA regions.
At PG Paper, we deliver only the highest quality paper products and packaging solutions to our global customers alongside our kraft paper suppliers. Our kraft portfolio harnesses a diverse range of unique qualities, suitable for multiple requirements. Types of kraft paper we offer include a range of natural kraft, sack kraft, bleached kraft, MF & MG kraft and KLB. The ever-growing demand for a sustainable packaging solution is understandable due to the rising pressure from consumers looking toward a more eco-friendly future, replacing the need for plastic-based materials.
Kraft paper is extremely versatile and used consistently across multiple industries, hence the estimated growth. But what is the impact within these specific regions?
Kraft Paper Packaging Trends
Middle East and African markets are seemingly rising between 2020 and 2029. A lot of the reasoning behind this is down to the Covid 19 pandemic.
According to Packaging Gateway “investments in kraft paper mills have been on the rise post-Covid, with heightened utilisation of paper packaging across sectors including food, catering hygiene, pharmaceuticals and cosmetics fuelling the demand.”
The food and beverage industry is one the largest consumers of paper packaging in the Middle East and Africa region due to various factors. Online shopping of food combined with food delivery services is expected to accelerate demand for sacks, kraft papers, folding carton and liquid cartons.
Pulp Demand
As the blend for pulp across various applications rises, this industry can also see higher demand. The various pulping processes for the applicable product will include hardwood pulps, softwood pulps and chemical pulping methods.
Hardwood pulps are used in the outer layers because of their effect on surface properties, whereas softwood pulps are needed to get enough strength to the paperboard product. Chemical pulps are more expensive than mechanical pulps because of the lower yields in pulp production. Pure concentrations of chemical pulp also do not premise the development of stiff paperboard without the addition of mechanical pulp.
At PG Paper, we have built a roster of trusted global suppliers within this industry. Our team expertly work with suppliers and mills to ensure only high-quality pulp materials are used in our portfolio.
Conclusion
The rise of kraft paper in the Middle East and Africa shows a key change toward sustainable packaging. This shift responds to the global demand for eco-friendly materials.
With the introduction of new sections at major exhibitions like Paperworld Middle East, the industry is poised for innovation and collaboration, fostering connections that will drive the sector forward. As we witness significant growth in the kraft and packaging market, it’s clear that the momentum for sustainable practices is not just a trend but a necessity.
At PG Paper, we are dedicated to providing high-quality kraft products. We aim to meet the changing needs of different industries. As we prepare for this year’s exhibition, we invite you to join us in exploring the latest advancements and forging valuable partnerships. Together, we can embrace this exciting journey towards a greener future in packaging.
If you are thinking about attending Paperworld Middle East or keeping up-to-date with our team at the event, you can follow us across our socials.